Sefa e-Rotex Pro 40cm x 50cm Heat Press

Data Sheet

The SEFA e-Rotex Pro 40cm x 50cm Heat Press is a professional auto-open, auto-swing heat press designed for efficient medium-volume production across a wide range of decorating applications. Featuring a full-size 40 x 50 cm (16" x 20") platen, powerful heating system, and automatic swing-away operation, the e-Rotex Pro combines production efficiency with excellent access to the lower platen.

At the end of each timed cycle, the press automatically opens and swings the heated upper platen away from the work area. This provides unobstructed access for loading, alignment, and unloading while helping reduce the risk of over-pressing. The swing-away design is especially useful for thicker garments and rigid substrates because the heating platen lifts vertically away from the product rather than opening at an angle.

The e-Rotex Pro's 2200 W heating system provides the power needed for demanding applications including heat transfer vinyl, screen print transfers, textile sublimation, rigid substrate sublimation, laser transfers, and DTG-related processes such as pretreatment drying. Adjustable pressure up to 590 g/cm² provides additional versatility across different materials and transfer processes.

Designed and manufactured in France, the e-Rotex Pro also features quick-change platens and allows garments to be threaded onto the lower platen from either the front or rear. Advanced SEFA electronics provide precise control over time, temperature, and preheating, along with five programmable recipes, adaptive temperature regulation, Eco Mode, and dual production counters.

For professional decorators looking for greater platen access and more automation than a traditional clamshell press, the SEFA e-Rotex Pro delivers a powerful combination of productivity, versatility, and repeatable pressing performance.

Key Features

• Automatic opening and swing-away operation – The heated upper platen automatically opens and rotates away at the end of each cycle
• 16" x 20" platen – Full-size pressing area for apparel, transfers, and rigid substrates
• Swing-away design – Provides unobstructed access to the lower platen for easier loading and transfer placement
• High-power heating system – 2200 W heating performance supports demanding transfer and DTG pretreatment applications
• Up to 590 g/cm² pressure – Provides strong, adjustable pressure for a wide variety of applications
• Quick-change platens – Makes it easier to configure the press for different garments and specialty products
• Front or rear garment loading – Allows T-shirts and other garments to be threaded onto the platen from either direction
• Digital time and temperature control – Precise settings for consistent, repeatable production
• 5 programmable recipes – Save frequently used time, temperature, and substrate settings
• Adaptive regulation – Helps optimize temperature control for applications including sublimation, textiles, and DTG
• Programmable preheating – Supports applications requiring a separate pre-press cycle
• Dual production counters – Helps track pressing quantities
• Eco Mode – Helps reduce energy consumption during periods of inactivity
• 40 x 50 cm Nomex® cover included
• Designed and manufactured in France
• 2-year machine warranty
• 10-year heating element warranty

Applications

• Heat Transfer Vinyl / Flex
• Screen Print Transfers
• Textile Sublimation
• Rigid Substrate Sublimation
• ChromaLuxe® Panels
• Laser Transfers
• Direct-to-Garment Applications
• DTG Pretreatment Drying

Digital Controls

• Time control
• Temperature control
• Programmable preheating time
• 5 programmable time / temperature / substrate recipes
• Adaptive regulation for different transfer applications
• Eco Mode
• Dual production counters

Specifications

Also available in an IND configuration with an integrated height indicator.